Your Explainer video is the most valuable promotional resource that you could afford. Trade analysts believe that most of the organizations with Explainer Video promotions enjoy commendable growth in their business. Return on Investment is stated to grow higher when you promote your product/service with Explainer Videos.
Increase click-through rate to 65% by mentioning your explainer video in the subject line of email marketing campaigns.
Promoting your business with a well-made explainer video has always been the best choice to skyrocket your sales to a whole new level. Now, let’s check out the different platforms that can be efficiently used to promote your business with Explainer/Promotional Video.
Some of the best Platforms to promote your Business with Explainer Videos:
Home page of your website:
This page receives the highest traffic; therefore, it is mandatory to include your Explainer Video on the home page of your Website. Including your explainer video on your website’s home page not only helps the visitors to understand your products/services but also leaves a mark in visitors’ minds.
Landing Pages of your website:
A video on a landing page is as important as a video on the Homepage. It helps to create a bond with your visitors and increase conversion. A landing page video enriches a page and is also referred to be a sign of professionalism. In a popular case study, it is mentioned that video on a landing page increases conversions by a whopping 86%.
Email Marketing Campaigns:
Mentioning the word ‘video’ in your email subject lines increases click-through rates by 65%. Research states that including videos in emails can boost click-through rates by nearly 200-300%. It is strongly believed that the reach of email with the accessibility of video brings a marketing powerhouse. Include your Explainer Video in the first email to the target customer. It is proven that attaching an Explainer video doubles the effectiveness of your sales. It also helps to save a lot of time and effort for the sales team.
Sales/Business Meetings:
In the modern era, it is hard to digest long pdf or PowerPoint presentations. Conveying the message along with good visuals in less time is the best way to attract more customers. A sales team with an explainer video will have a greater impact on the target audience. It not only educates the core theme to your customers but also gives brand awareness of your organization to the target audience.
Posting the explainer videos regularly on social media platforms like Facebook, Twitter, Instagram, etc, increase engagement. Pinning it to the top of your profiles also helps you to achieve maximum exposure. Mobile-friendly videos are highly recommended for great shareability.
Trade Fair and Exhibition:
Explaining your products/services with an explainer video in events like Trade fair and Exhibition not only boosts your sales but also save a lot of time and helps you to attract a wide range of clients in a quick time. Explainer videos are always recommended by trade pundits as a unique yet powerful medium to promote your business at trade fairs and exhibitions.
Explainer Videos can be termed the greatest resource in the marketing world. Efficient planning and Promotional statics with an explainer video are sufficient to double the growth of your business!
For more info: Visit: www.doodlemango.com
Leave a Reply