Business is a serious story to tell. From Startup companies to multinational companies, everyone thrives hard to grow their business. To grow your business, you need promotion but the World will never be ready to hear your promotional initiatives or valuable product information. It always prefers entertainment over information. In other words, no one is ready to spend their time in boring lectures. People love entertainment, people love to get entertained. Anything entertaining reaches the audience quickly, and so as your business.
A one-minute video could convey more messages than a few hours of PowerPoint Presentation. It hooks up the audience’s mind and allows them to concentrate more. The Styles, characters, colors, etc., play a vital role in engaging the audience. Entertainment alone could not allow you to grow your business, that could help you to reach a wide audience though. Edutainment is the tool to grow your business. Entertain your target audience. Educate them regarding your business and how they are useful for your target audience.
Creating a scarcity and finding the solution is the beauty of explainer videos. A question is always meant to be answered. Ask the question to your target audience that could provoke their knowledge regarding your products. Remember, too much of questions might annoy your audience. A tricky question, followed by the solution and its working has always been the formula to generate brand awareness to customers. A video could easily touch the audience’s heart and brain easily than a marketing person’s words.
The difference between reading a book and watching a movie is the best example to relate in this case, the wider audience prefers movies to books. People always prefer entertainment. Entertainment is key to growing your business. An intense pick of words and hours of presentation is outdated in this digital market. There is a stat claiming that video boosts conversions and sales. The video also plays a vital role in building trust. Words can go in the air, but the video will always stay on your mobile, laptop, and Youtube channel.
Launching a new product or a service needs a video to explain. There is a survey claiming that 98% of users watch the explainer video to learn more about a product or service. 45% of businesses who use video marketing said that they have an explainer video on their homepage.
Animated videos can help in explaining difficult concepts. 2D animations and 3D animations never fail in catching the audience’s hearts and souls. They help you to convey things in a lighter and more entertaining tone which eventually makes customers understand the concept and their uses. You could save a lot of time in addition to generating sales and conversions. Whiteboard animation is also widely used to explain new products and services. It allows you to grab the customer’s attention from the word go.
Conclusion
Thus, explainer videos play a major role not only in generating sales but also in saving valuable time in explaining the product.
The Digital world is innovative and entertaining! Video marketing is the evolution that your business needs!
Adapting to the world’s biggest platform is the key to growing your business
Get in touch with us for awesome explainer videos. Contact us at www.doodlemango.com
Tags: 2D animations, Animated Explainer Video, corporate videos, explainer videos, Whiteboard animation
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