A viral video is one of those trend words that get thrown around a lot but nobody is sure what it means. A viral video is a normal video, but it depends on a number of factors that relate to whether or not a video is viral, including viewership, buzz, parody, and longevity.
So why do some marketing videos get a number of views, while others struggle to get anywhere close? What makes a video go viral? Let’s look at the foundation. If you’re trying to create a video about to go viral, then the focus should be on raising brand awareness, rather than trying to jump right to the sale.
Viral video spread across digital and offline channels like a virus capturing the attention of endless potential customers.
Interesting Facts:
- Viral videos are that they are freely transmitted by your audience, ensuring that your information reaches as many people as possible.
- For your brand popularity, a viral video is a compelling way through which you can get information about your business dramatically and interestingly.
- The whole focus of viral video production is to get people talking – the more people talk about you, the more your brand becomes noticeable.
